Suzo-Happ is heading to the ENADA Rimini show next week having fully integrated its new subsidiary, Comesterogroup, into the business.
The show, which is taking place in Rimini on March 18-20, will be the first occasion for Comesterogroup, acquired last year, to exhibit at a local exhibition as a member of the Suzo-Happ Group.
A new logo has been created to represent this integration within the company.
“We are the first vertical channel within the group that is going to make this change as per our corporate strategy and we are proud of this fact,” said Harald Wagemaker, executive vice president of sales and marketing for the EMEA.
“Together with the marketing team and the support of Davide and Riccardo Chionna, we have been able to proceed with this milestone change.”
At ENADA, the company will introduce two new brands – Comesterochangers and Comesterovalidators. These will be presented alongside a wide variety of solutions for the Italian market from Suzo-Happ, which include coin validators, hoppers, push buttons, locks and coin-entry pieces. Solutions for the VLT market will include printers from TransAct, while the amusement products on show will be BilliardPro, RedemptionPro and DartsPro. There will also be a selection of monitor solutions, namely the VisionPro and the ELO touchscreen products.
“Our strategic move to offer complete solutions as we showed in London will naturally be placed on our stand in Rimini,” said Wagemaker. “We have so much knowledge and experience on which components best fit together that it is the natural next step to offer such components already mounted in the machines. In that way our customers can focus on what they do best – creating entertaining gaming solutions and so leave the hardware periphery assembly to us.”
