A tech-infused darts experience from 501 Entertainment has been installed at the Gold Spike venue in Las Vegas, US.
Smart Darts AR, which is distributed by Sega Amusements International, was chosen for Gold Spike due to its "aesthetics" and ability to resonate with the venue's "fun-loving clientele", says 501 Entertainment CEO, Jonny Powell.
The darts experience works with augmented reality to put a new pin on darts, projecting video-game graphics and scores directly onto the board.
Smart Darts AR is said to be a culmination of collected insights from a number of high-profile UK partnerships, such as those with Lane 7, Funlab and Gravity Active Entertainment.
