On June 4, the City of Albertville, Alabama, US, and local developer Don Spurlin officially broke ground on a new 30,000sq.ft FEC.

The new addition to the community will feature a range of attractions, including 20 lanes of bowling, axe throwing, bumper cars, laser tag, a laser maze, golf simulators, a VR arcade, 5D theatres, a restaurant and private party rooms.
Spurlin said: “We’re excited to see this project finally become a reality after years of planning and collaboration. The citizens of Albertville deserve a safe, family-friendly entertainment centre – one with multiple venues that people of all ages can enjoy.”
The groundbreaking event was held at the future site of Alleyway Entertainment and featured a ceremonial first dig.
“This is one of those projects that has been in the works for over a decade. Kudos to Don for never giving up and keeping this development not only alive, but bringing it from concept to reality,” said Mayor Tracy Honea. “An entertainment centre of this calibre will be an excellent enhancement to our city’s quality of life. It will be a complement to Sand Mountain Park & Amphitheatre, Lucas Cinemas, and the area’s other outstanding family entertainment and hospitality options.”
The new FEC is slated to open in 2026.