Semnox Solutions has partnered with a new Hasbro-themed FEC in East Rutherford, New Jersey, US.
The Gameroom opened recently at the American Dream Mall and features attractions from some of Hasbro’s iconic brands, including Monopoly, G.I. Joe and My Little Pony.
The two companies worked together to create an integrated system that manages activation rights and scoring results, displays digital scoreboards and handles score-to-ticket conversions for prize redemption.
The Gameroom is also using Semnox’s online booking system, as well as eight on-site kiosks, event card fulfilment and virtual card reloads.
Ron Drakas, general manager of The Gameroom, said: “The support is great, the team has been great and everyone is very responsive. The system is expansive and always changing and evolving, with lots of bells and whistles.”
Semnox’s sales partner, Leinad Borman, added: “We pride ourselves on meeting all our clients’ expectations and this partnership is no different. Our customisable solutions are designed to meet the unique needs of each entertainment venue we work with, and we are committed to supporting The Gameroom in whatever way we can.”
