Sega Prize International has introduced Original Squishmallows to its product range.
The brand has become well-known for its uniquely shaped characters and cute designs since its debut in 2017 and now joins the Sega lineup.
Sega’s Squishmallow collection will include Bijan Dumbo Octopus, Peety Pig, Tahoe Cat, Ximena Mango, Coleen Chameleon and Mark Monkey. All characters feature the collectable Original Squishmallows hang tag and are made from soft materials.
Trevor Clarke, head of prize and merchandise, said: “We are thrilled to introduce the Original Squishmallows to our Sega Prize International lineup.
“These charming and lovable plush toys have captured the hearts of millions and this truly phenomenal brand will stand out in any arcade.”
