India's ninth Play 'N' Learn FEC has been announced for Mumbai, forming the country's "flagship" venue.
The new Play 'N' Learn venue from Australian entertainment company TEEG is located at the Phoenix Marketcity shopping complex in Kurla, offering a "premium active edu fun" festination to visitors.
The concept, like other Play 'N' Learn venues, centres on the mental and physical health of its young guests, affording fun designed in collaboration with child development experts and "curated" in accordance with international safety and security standards.
Young adventurers can explore themed play areas including Water Play, Disco Trampoline and Volcano Ball Pool, with a family-friendly Rockstar café offering a break from play and a place for parents to relax.
Play is constructed with STEAM and Reggio Emilia learning ideals in mind, working to "cultivate creative thinking and imagination in children" and "allowing them to explore without limits."
Abbas Jabalpurwala, CEO of TEEG India, said: “We are thrilled to launch our new flagship venue which represents a significant milestone in our brand's journey. Our primary objective is to provide children with an unparalleled learning experience that is both engaging and fun.
"Through play, we aim to encourage the development of critical skills such as creative thinking, problem solving, and communication. The Reggio Emilia approach and STEAM-based concepts that we employ have proven to be incredibly effective in nurturing these skills and helping children realize their full potential.”
Amit Kumar, director of malls (West) at Phoenix Mills said: "We are thrilled to announce our partnership with Play 'N' Learn, a fantastic addition to our mall. This new venue offers families an all-encompassing experience, providing an interactive and enjoyable space for children to play and learn.
"At Phoenix, we are always dedicated to creating unparalleled experiences, and we are excited to introduce this unique opportunity for families at Phoenix Marketcity, Mumbai."
