Active entertainment franchise Altitude Trampoline Park has appointed Jerek Pazgan-Lorenzo as its new director of franchise development.

Pazgan-Lorenzo

Pazgan-Lorenzo has previously worked as a franchise development manager with both ShelfGenie and Kidokinetics, while he also has a passion for active fitness.

“Altitude felt like the perfect match for both my professional goals and personal passions,” he said. “I’m a big believer in movement, fun and play — whether it’s snowboarding, surfing or rock climbing — and Altitude brings that same energy to life for kids and families.

“When the opportunity came up to lead franchise development, it checked every box: alignment with the brand’s mission, a great leadership team and tons of potential for growth.”

He said his goals include making the discovery process more engaging and reflective of Altitude’s energy.