The attractions operator Merlin Entertainments has formed a strategic collaboration with the Purpose Coalition to publish a report on its social impact in the UK.
The launch was held this week at the Blackpool Tower Ballroom – Merlin has a range of major attractions in the resort.
The report will be published early next year and will be put together in consultation with politicians including former education minister and chair of the Purpose Coalition, Justine Greening. Also involved will be former Labour MP and current crossbench member of the House of the Lords, Lord Walney.
The report will explore Merlin’s people and community focused initiatives through the prism of 14 goals. They will address critical life stages and barriers to opportunity including successful early years, school years and good health and wellbeing.
Merlin said this week: “The report will help to identify the gaps where access to opportunity is limited and where Merlin as a major UK employer will be able to aid social mobility further."
