The family-owned Frozen Frenzy arcade has opened in Massena, New York.

Frozen Frenzy

The arcade is targeted towards both adults and children, and the owners say they opened it due to the lack of children’s and adult entertainment locations in the area.

The arcade has games such as pinball, deer hunting, racing games, a Deal or No Deal game and more games will be added following the opening.

The location is expecting to offer slushies and ice cream in future.

Frozen Frenzy will host parties, with a fraction of the booking pricing being returned as tokens for machines.