Cashless solutions provider Embed had a successful IAAPA Expo Europe in Vienna, Austria, last week, where it showcased its SaaS solutions and other innovations.
“We’re thrilled to have another successful trade show for the books - and the biggest one in Europe at that!” said Saeed Abdillahi, EMEA sales manager at Embed.
“We are privileged to bring the latest Software as a Service (SaaS) solutions to the region to help FECs transition manual processes to digital - starting off with the Mobile Wallet virtual game card and STATS business intelligence dashboard.”
Renee Welsh, CEO at Embed, said: “As we are taking STATS global, we are seeing a great reception and turnout for our SaaS solutions like the Mobile Wallet, which was recently exemplified with a fivefold increase in reload value versus cash and credit card for our customers based on 2022-2023 success metrics.
“With 50 per cent of consumers in the UK alone already showing preference for cashless over cash, the European market is ripe to go cashless.”
