It has been confirmed that the European Attraction Showcase 2011, owned and operated by the IAAPA Europe trade association, has finalised agreements to hold the September exhibition at the ExCel London Docklands venue.

As reported by Kevin Williams of the Stinger Report, this news comes after earlier speculation that the BACTA EAG Expo had a licensing agreement that would preclude IAAPA Europe from holding its event just four months before the EAG Expo.