EAG is building international profile with nearly one in five of visitor registrations from outside the UK.

EAG

The 2025 edition of EAG Expo, taking place in January, is on course to be the most international since the show launched at ExCeL London in 2010.

According to the latest data nearly one in five of those who have registered to attend the show are from outside the UK and comprise visitors from 48 countries a list which includes Vietnam, USA and Venezuela.

Announcing the positive response to EAG Expo, which features the launch of the co-located Social Immersive Entertainment Expo (SIE) and the London Casino and Gaming Show, EAG chairman Martin Burlin said: “It’s very pleasing to have received such a positive early response to what will be the biggest ever edition of EAG Expo.

“The trade shows which stand the test of time are those that are always evolving and meeting the needs of the markets that they set-out to serve.

“The launch of both the SIE and the London Casino and Gaming Show are examples of that strategy and will, I am certain provide an additional focus for operators seeking new revenue streams and who are hungry to learn more about the very latest trends in out of home entertainment.

“It has taken a long time for EAG to recover from the travel restrictions imposed as a result of Covid and I’m delighted that the early figures show an upturn in international visitors.

"These figures represent great news for EAG’s reputation in the market and even better news for EAG exhibitors seeking new sales opportunities.”

In addition to having access to upwards of 1,000 product launches EAG visitors will be able to share insights with industry colleagues, update on the latest regulatory changes and developments impacting the UK pub sector and high street courtesy of the Bacta Seminar programme as well as meeting with leading social responsibility organisations on the Bacta Safer Gambling Hub.