Photo booth specialist Digital Centre has introduced the famous Hello Kitty brand to its portfolio.

Hello Kitty

The Spanish company has taken the licence to use the brand in its PhotoBooth Phenomenon, a new range of booths that it will introduce at IAAPA. One of them will have exclusive Hello Kitty software and designs from the brand.

The software will include a share function so that players can exchange Hello Kitty pictures through more than eight digital platforms, including Facebook, Twitter, email, SMS text and others.

The company will be showing the new products on its booths 329 and 429 at the show.