Crystal Display Systems (CDS) has appointed Richard McKay as its new vice president sales for North America.
McKay, who has over 30 years experience in LCD solutions, will be based in the newly established CDS US office in New York.
The appointment marks a significant milestone in CDS’ expansion into the US market.
McKay said: "I'm thrilled to have joined the Crystal Display Systems team. With the intelligent, motivated, and experienced team behind me at HQ, I'm confident that our expansion into the US market will be a huge success.
"My 30+ years of experience in industrial LCD solutions, value add, and supplier relationships, combined with CDS' deep knowledge of industrial monitors, retail, and gaming, make us the strongest partner for any display customer.
"By knowing the opportunities and key players within, we will increase our time to win here in the US."
Tony Large, technical director of CDS, added: "This is an incredibly exciting time, expanding our business in the US. We are confident that Richard, with his experience and expertise, will be perfectly placed to support those customers and develop the North American market. We look forward to working closely together and delivering some incredible projects in the future!"
