Alterface Interactive Technologies has launched its new interactive screen attraction, Moviemax.

Moviemax is a breakthrough compact and transportable screen attraction that can be installed at outdoor and indoor events, such as fairs and itinerant events. According to Stéphane Battaille, CEO of Alterface, the spirit of travelling showmen is alive and well in the design of the attraction:
“Conceived and designed by seasoned showman Léo Verstiggel to meet the unique requirements of travelling fairs, Moviemax showcases our teams’ ability to tailor entertainment solutions for varied client demands.
“Compact, transportable, offering unique theming, interactive action, feature content suitable for all ages and a competitive initial price point, Moviemax sets a new standard for a unique and successful traveling attraction.”
The first Moviemax transportable interactive screen adventure opened for players in late June at Azur Park in St-Tropez. With its first summer season an unqualified success, Verstiggel is more excited than ever about Moviemax.
“Collaborating with Alterface was a wonderful experience. Their interactive technology brought my vision for a vintage cinema carousel to life. Together, we created an attraction that honours my family’s legacy and brings highly interactive entertainment to fairs and events.”
Drawing on four generations of showmen, Verstiggel’s design is contained within a transportable 40-foot container that transforms in less than three hours into a fully-themed 90sq.m set that is designed to entice visitors. The attraction boasts hundreds of classic light bulbs, iconic marquee signs, ticketing, a photo booth, queue line and motion-based seats for thirteen players at a time. Its rapid setup and minimal operator demands translate into lower operational costs.
Moviemax offers four different films, Popcorn Revenge, Desperados Cowboy, Dinosaurland and Zombie Attack!!!, which cater to a broad range of audiences. Each film is energised by Alterface technologies, engaging players within an interactive and 3D experience. Moviemax incorporates a range of special effects, such as wind, water, stroboscopes, smoke and motion, to create an immersive travelling experience.
“Whether interested in acquiring a Moviemax for your show or desiring a bespoke attraction of your own design, Alterface is ready to meet your needs,” says Battaille.