Interactive technology solutions provider Alterface has expanded its international presence with the appointment of three business development leaders.
It has welcomed Mattheis Carley in the US, Yvonne Yi in China and Joseph Kim in South Korea. Yi and Kim will operate under the leadership of Etienne Ducrot, who oversees business development and operations across the Asia-Pacific region.
Alterface says that the expansion is driven by the understanding of the importance of local expertise for fostering growth.
Stéphanie Battaille, CEO of Alterface, said: “Having dedicated local teams with cultural understanding is critical to supporting Alterface’s growth strategy in these regions.”
In the US, Alterface is developing the expanding FEC market, offering smaller attractions such as Moviemax, Paint and Action League to operators.
