India’s CSML Group is looking forward to supplying new regions as it expands its partnership with Brunswick Bowling.

CSML

CSML Group, Brunswick Bowling’s exclusive distributor in India, is excited by the potential in Singapore, Indonesia and Malaysia, as it expands into those markets.

Brunswick announced CSML as its official distributor in that region in 2024, and Rohit Mathur, CEO of CSML, said that there is a love of bowling present in those countries, but that he is looking forward to expanding the leisure side of the game. He said: “You have bowling champions coming out of there. Our job, besides supporting the sport side of bowling, is to educate the investors and owners that there is also money on the socialising side of the game, where people can come and hang out and enjoy bowling.”

Read the full article in the June issue of InterGame

To receive every print and digital issue of InterGame, subscribe here