The Rank Group has announced a new addition to its management team, Andrew Peat, who will be joining the company as managing director of Rank Interactive.
Currently the sportsbook director for William Hill, Peat will be taking on his new role later this year. He will be based in Gibraltar and responsible for the company’s UK facing digital strategy.
Prior to joining the gaming industry, Peat has held the role of commercial director at Dixons Carphone Group and commercial propositions director at tech start-up firm Ctrlio.
He will report to Jon Martin, Rank’s current managing director, who will be stepping into the newly created role of chief operating officer.
“Securing an operator of Andrew’s calibre is great news for Rank,” declared Martin. “His experience in sports and gaming, along with his track record in delivering cross channel improvements at one of the biggest sportsbook brands in the UK bodes well for the important job he will soon be undertaking in Gibraltar.
“Rank Interactive has enjoyed significant growth recently and Andrew’s appointment will look to capitalise on the momentum we have in the business. I look forward to welcoming him when he joins us later this year.”
Peat said: “The chance to join Rank at such a pivotal time for the digital business was too good an opportunity to turn down. The potential to build on the good work of recent years is huge, powered by Rank’s own proprietary technology and a first-class team of engaged colleagues in the Interactive team.
“My ambition to deliver an exceptional cross-channel experience for Rank customers in both gaming and sports is clearly shared by the team and I am looking forward to getting started.”
