Platforms pull the punters

Why slot machine identity is still hugely important.

The slot platform is the very first thing a player sees - the look and shape of a gaming machine continues to gain in importance. Naturally, the games are what keeps the player at the slot machine and motivates him or her to keep returning to it. Yet that initial decision to begin a gaming experience often depends on how the player relates to the slot machine - in short how the design corresponds to player expectations.

Read the full article in the June issue of InterGaming