More than 17 per cent of American adults plan to wager $3.1bn on this year’s NCAA Men's Division I Basketball Tournament, according to a new survey from the American Gaming Association.
“Americans continue to make it clear: they want to wager with the protections of the legal, regulated market.” said AGA president and CEO Bill Miller. “There’s no doubt this year will generate the highest legal handle in March Madness history.”
This year, Americans plan to place a greater share of their bets through non-bracket channels. Of their total betting budget on this year’s tournament, Americans expect to place 76 per cent of their wagers outside of brackets, up from 55 per cent last year.
Since last year’s tournament, 29 million more American adults can legally wager in their home state compared to March Madness 2021 with Arizona, Connecticut, Louisiana, Maryland, North Dakota, South Dakota, Washington, Wisconsin and Wyoming launching new legal sports betting markets.
