Job Details

Head of Online Marketing - Germany

Location: Germany
Salary: Flexible to suit experience & requirements of the preferred candidate | Ref: 33887

Pentasia are recruiting exclusively for a Head of Online Marketing to be based in Germany.

You will need fluent German and English and have experience within the igaming or ecommerce sectors.

The position will have a very good fixed annual salary, bonus, company car and other benefits.

The responsibilities include:

Create, successful and profitable online customer acquisition and retention campaigns
Conception, management and implementation of all product-specific advertising and communication measures
Definition of future product requirements to improve customer appeal
Development and implementation of marketing strategies including analysis of market and customer needs as well as conception and implementation of customer surveys
Create new revenue streams by further developing digital business models, services and products with the aim of driving successful business growth primarily through creative approaches

Person Requirements:

Strong communicator and creative personality with hands-on mentality, who drives and implements innovative ideas, strategies and concepts
Several years of relevant professional experience in Online-Marketing, Performance-Marketing, digital media, ideally in the e-commerce and/or gaming sector
Experienced in the implementation of product launches and in product and project management, as well as a high level of understanding of customer needs and the recommendations for action derived from them
Good market knowledge in the online gaming sector, especially in the area of virtual slot games
Business fluency in written and spoken English and German