Job Details

Retention Manager - Sports/Casino

Location: US Remote
Salary: Competitive | Ref: 31047


Find your place in one of the fastest growing industries in the US - digital casino and sports betting!

As a Retention Marketing Manager you will focus on the retention of users for gaming and sports betting clients while leveraging all communication methods.

You will be responsible for creating and managing CRM campaigns daily, including optimising creatives and performing detailed analysis. If you have an eye for quantitative digital CRM and can manage multiple priorities while delivering outstanding execution, we would love to talk to you. On top of some great perks and benefits, you will be working with a top-class leadership team, who can grow you to the next level and help you gain skills and experience to elevate your career.

Responsibilities:

    Manage execution of email, push and SMS campaigns and partnering with internal stakeholders to ensure our clients objectives are met.
    Manage campaigns end-to-end, including targeting, segmentation, set-up, testing, execution, reporting and optimisation.
    Create and manage personalized modules and campaign automations.
    Create and manage promotions for clients.
    Draft creative briefs for each campaign, ensuring stories are told in a compelling manner using static and dynamic content.
    Analyse campaign performance to provide actionable recommendations and deliver continuous improvements to programs.

Requirements:

    3+ years in a retention marketing role, ideally in the online gaming or social gaming space.
    Strong email marketing focus and experience with hands on CRM/ESP experience.
    Data segmentation and A/B Testing; analytically focused
    Direct previous experience in mobile user acquisition is a plus, but not a requirement – we want determined, quantitative problem solvers with a passion for user growth

If you are interested, please apply as we are looking to hire ASAP!

Job Information

Posted: 20th Apr 2021

Job contact:

Marwa Mitchell
Pentasia
United States

Tel:
+1 702 825 2225
Email:
[email protected]
Website:
https://www.pentasia.com/job/retention-manager-sports-slash-casino

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