TouchTunes Corporation is promoting the Durex condom brand on 1,500 jukeboxes throughout the US.
As an interactive component of the promotion, Durex, which is owned by UK-based multinational SSL International, sponsored a branded survey on condoms, querying patrons about frequency of use and favourite brand, among other questions.
"With the ability to serve millions of impressions each day across our network, TouchTunes continues to gain and interest from major national brands," said Art Matin, TouchTunes’ CEO.
"Our interactive screens in bars and clubs offer brands like Durex a great medium for engaging patrons in a fun and entertaining way."
