Mike Dawber takes a peek behind the curtain to seek out the hidden but vital network of back-office management systems that are key to a successful entertainment centre.
Behind the bright lights, neon signs, enticing music and beguiling sounds, every successful FEC has effective, if not glamorous, “back-office” systems going on behind the scenes which allow the location to run efficiently, maximise the revenue and, just as importantly, keep customers happy by improving their experience.
The fun business is, at the end of the day, still a business, and as such operators always need to be aware of how to maximise efficiency and revenue with a good back-office management system.
Read the full article in the June issue of InterGame
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