Semnox has recruited Mark Rossow to its Americas team as chief sales and marketing officer.

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With over 25 years of diverse business experience, from early-stage and start-ups to large public companies as an experienced C-Level sales, marketing and operational strategy entrepreneur, Rossow is charged with ushering Semnox into a new era of growth and development.

“It is my honour and pleasure to join Semnox and the storied group of entrepreneurs that in 10 short years have made a significant impact in the field of debit card management systems,” said Rossow.

Prior to this, Rossow served as Americas senior vice-president of fellow card industry company, Embed.

“This is an exciting time to be a part of an industry that is experiencing unprecedented growth and to have this opportunity to work with such a fine group of operators around the world sharing Semnox’s award winning Parafait ecosystem for the out of home entertainment industry. With an effort toward continuous improvement, enhancing and developing cutting edge industry solutions, I look forward to working with Iqbal, Kiran, Bepin, and the entire organisation of Semnox aligning and building upon an already successful global sales and marketing strategy,” he added.

“With the appointment of Mark, Semnox has taken yet another step towards consolidating its presence as a solutions provider in the US entertainment and leisure industry,” said Bepin Jose, president, Semnox Americas.

Rossow will be manning the Semnox booth at IAAPA 2018 this November.