Amusement revenue management suppliers Sacoa Cashless Systems and arcade games and merchandise company Sega Amusements International have announced a new partnership.
The partnership is intended to amplify reach and allow Sacoa and Sega to benefit from each-other’s roster of operators throughout the EMEA region. CEO of Sacoa Cashless International, Pol Mochvovsky, expressed that the decision was bolstered by Sacoa’s navigation of the Covid-19 pandemic which “powerhouse” Sega had been “following”.
Sacoa provide more than 2000 installations across the entertainment, amusement and leisure industries, across over 70 countries. Sega Total Solutions (STS) – Sega Amusement International’s parts and divisions unit – will be responsible for fulfilling the conditions of the partnership.
Alongside Sega Amusements International’s commitment to the production, development, supply and distribution of amusement arcade games and merchandise, it garners insights into research and development, as well as providing technical support, sales support and customer service.
Peter Murphy, general manager of Sega Total Solutions, said: “This is the right time for STS to enter this market and with knowledge of the key personnel within Sega and the expert knowledge from market leaders."
