The growth of themed adventure golf in the UK continues apace as Namco UK and Rovio Entertainment have announced a new venture that will see the development of a series of Angry Birds indoor adventure golf attractions across the UK.
The concept will fuse the fun of adventure golf with themed features and attractions based on the internationally popular entertainment franchise. Namco plan to open a minimum of five sites within the next three years. Namco is also currently in advanced negotiations for the first two locations, and is actively seeking further leasing opportunities in high footfall retail or leisure destinations.
Philip Millward, commercial director at Namco, commented:“Everyone at Namco looks forward to opening these attractions, which captures the essence of fun and entertainment values of the Angry Birds theme and the Namco core philosophy of providing our customers with dreams, fun and inspiration.”
Joe Lawson, senior vice president of content licensing at Rovio, commented: “We're thrilled to bring Angry Birds themed golfing experiences to the UK, and we’re excited to be doing it with our friends at Namco. These attractions are a great example of the global appeal of the Angry Birds brand for location based entertainment, which is an important component of our licensing and content roadmap, that is anchored by the much anticipated theatrical release of The Angry Birds Movie 2 in 2019.”
