QubicaAMF, manufacturer of bowling and mini bowling products, has appointed Roger Creamer to the position of director of international relations and sport development.

He will lead the company’s initiative to promote the sport of bowling worldwide, working with the industry and bowling federations.
“Over the years, our commitment to the sport of bowling has been unwavering - from sponsoring the PBA regional tour and tournaments across the world to hosting the Bowling World Cup for over 50 consecutive years, to working with the industry and federations at all levels,” said Juan Cabezas, president and chief growth officer of QubicaAMF.
“This announcement continues that commitment; a dedicated focus on the success and the growth of the sport is vital and a win-win for everyone. Roger, with his love of the game, is perfectly suited for this role.”
Creamer’s career in the bowling industry began in 1964, when he joined a UK chain as a trainee manager. He is also an accomplished bowler (left-hander), with several 300 games to his name as well as being a former Great Britain captain and national youth team coach.
“QubicaAMF has long been a supporter of sport bowling and I am delighted that the company has given me the opportunity to head up our efforts,” said Creamer.
“Sport bowling is something that has been dear to my heart for 50 years and I value the opportunity to do whatever I can to promote the game.”
QubicaAMF will host the 52nd Bowling World Cup in Hoa’s Bowling Center in Shanghai, China, from October 14-22, 2016.