Scientific Games has signed a new contract with Norsk Tipping, the national lottery of Norway, to provide instant games and related marketing services.
Awarded following a competitive procurement process, the three-year contract began in January and may be extended by the lottery for an additional term.
Torbjorn Almlid, CEO of Norsk Tipping, said: "We are very excited about the opportunity to begin implementing the forward-looking instant product management strategy presented to us by Scientific Games.
“Our focus will be assessing how we can expand our instant game portfolio and segment our retailer network as a means of growing the instant product category.
“All of these efforts will be complemented by the installation of a new instant game engine from Scientific Games."
John Schulz, senior vice president - instant products for Scientific Games , added: "We will be able to combine our global instant category best practices and our systems expertise with the lottery's unbridled knowledge of the Norwegian marketplace to offer an integrated portfolio of high-quality products and services that will help them achieve their goals."
