New images have been released for the development of a complex to complement Europe’s tallest observation wheel to be sited in Newcastle, UK.

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Originally announced last May, the wheel, dubbed the “Whey Aye,” will stand at nearly 460ft (140m) - which is 16ft (5m) higher than the London Eye. A detailed planning application is expected to be submitted to Newcastle City Council later this year.

The £100m project, which will include The Geordie Giant, a 39ft (12m) tall steel structure, and a new destination food and beverage experience for Newcastle called The Giant's Quay and The Giant Sport Deck, which will comprise a multi-purpose play and sports complex, with five-a-side football pitches, tennis courts and a virtual golf club called The Quayside Golf Club.

“Why aye" - or “Whey Eye” - is a local Geordie phrase meaning "Yes, of course.”

Images courtesy of World Wheel Company/PA Wire