MENALAC (Middle East and North Africa Leisure and Attractions Council) has welcomed new board members and an expanding membership base as it celebrates the remarkable growth of the leisure and entertainment industry in the MENA region.
With an increasing number of successful operations and brands, MENALAC continues to support the advance of the MENA amusement and leisure sector.
A MENALAC spokesperson said: “The incoming board members, along with the re-elected incumbents, will contribute their valuable insights and leadership to guide MENALAC in achieving its mission of promoting excellence and growth in the region's leisure and attractions sector.”
MENALAC currently has a membership of 118 industry leaders, representing 873 operations and 278 brands. The region's rising disposable income, growing tourism sector, and increasing focus on family entertainment have contributed to this rapid expansion.
According to recent industry reports, the leisure and entertainment industry in the Middle East and North Africa (MENA) region generates an estimated $8.2bn in revenue and MENALAC highlights the opportunities and potential of the region and also provides a range of benefits, support and timely regional updates to its members.
