QubicaAMF has launched a new marketing seminar in response to industry demand. It has been developed as an extension of the QubicaAMF Bowling Centre Management School, which is held annually during the QubicaAMF Bowling World Cup.
"Since developing the original AMF Bowling Center Management School more than 15 years ago, we have always thought that there was a need to help the busy bowling centre manager better understand how to use marketing to grow their business," said Roger Creamer, regional sales manager for the UK and the Middle East for QubicaAMF Worldwide.
"We talked to several customers and investors and found that centre marketing was a critical area for their business and one where they felt they could see great opportunity if the right knowledge and resources were made available."
Rosa Katzm, senior product manager for centre consultancy and services for QubicaAMF Worldwide, added: "This marketing seminar is the result of listening to our customers and delivering to them the tools, products and resources they need to not just operate their businesses, but to drive their businesses. By sharing best practices and providing useful tools, we are showing customers how these practices can be implemented in their facilities."