Industry veteran Jim Wyatt has been named president of VR attraction manufacturer Rilix.
Wyatt officially assumed his role of February 10 and will be responsible for all external activities involving Rilix’s VR product lineup, including sales, distributor relations, public relations and promotions.
As the company’s first executive dedicated to US sales, Wyatt will spearhead growth efforts in North America, while also leading Rilix’s expansion in Europe.
Franco Gonçalves, COO and founder of Rilix, said: “We are thrilled to welcome Jim to our team. We know our product better than anyone, and we know how to support our customers. But Jim has a deep understanding of what our customers need—he can advise them not only on how to operate our VR attractions, but also whether they are the right fit for their businesses.”
Wyatt has more than two decades of experience in the amusement industry, having held management roles with some of the nation’s largest amusement services providers, including National Entertainment Network, Coinstar and American Coin Merchandising. He has also served as president of the California Entertainment Machine Association for the past eight years.
