Intercard has joined the Bowling Proprietors' Association of America's Smart Buy programme as the provider of cashless technology for bowling entertainment centres.
It joins other Smart Buy suppliers such as SYSCO, Pepsi and Office Depot in a popular programme that is one of the benefits to members of the BPAA.
Intercard's customers in the bowling entertainment industry include Cinergy, Main Event and Round 1, as well as a growing number of independent BECs.
"As the evolution of bowling entertainment centres continues, proprietors have an increased need for cashless technology that can increase sales, boost marketing and cut expenses," said Scott Sherrod, CEO of Intercard. "Intercard is pleased to join the BPAA Smart Buy programme, which will make it even easier for proprietors to enjoy the benefits of our systems." The debit card specialist is offering a special deal at the BPAA's Bowl Expo 2019 on its latest arcade management accessory, the Balance and Recycle Station. This compact unit is designed to fit almost anywhere and allows customers to conveniently check their play card balance with a quick tap or swipe. It also makes it easy to collect used cards for recycling and reuse, reducing trash and saving the operator money. BPAA members who sign a contract at the show will receive a free Balance and Recycle Station. Smart Buy is BPAA's endorsement programme that engages in partnerships that provide its members with national account pricing and discounts they cannot get on their own. BPAA members enjoy the same purchasing power normally reserved for Fortune 500 companies. "By combining the strength and numbers of BPAA member centres, we are able to form solid Smart Buy partnerships that provide members with national account pricing and discounts," said Amy Arcuri, member benefits director for the BPAA.
