Inspired is to supply Betfred with its first collection of Mike Tyson gaming products.
Betfred will have access to Inspired’s new Virtual Rush Boxing game for retail and online, which features Tyson and is set for launch in 2016
Inspired will also be providing Betfred with its new Tyson-branded omni-channel slots and table gaming content.
Steve Rogers, chief commercial officer for digital games at Inspired, said: “Tyson is to the boxing world what Inspired is to gaming - hard-hitting, edgy and unstoppable, resulting in exhilarating entertainment.”
John Haddock, CEO of Betfred, added: “We are constantly on the look-out to be innovative and offer our customers products that are class leading.
“The Tyson branded products are just one of many new initiatives that we plan to launch in 2016.”
