Adding ice and snow attractions to regions where they don’t naturally occur has been a massive money-spinner, but what are the next steps?

Ice

TODAY, many different kinds of entertainment exist in places where they historically have not. It is becoming commonplace to see people watching TV shows and movies on their smartphones while availing of public transport. There are equivalent mobile games consoles ideal for keeping kiddies happy on long trips, so it’s not all that baffling that visitors to Dubai should go on a skiing vacation.

The city was one of the first to introduce a large-scale artificial snow and ice attraction, but these are becoming more commonplace all over the world. 

Read the full article in the latest issue of InterFun