IAAPA Expo Asia launches tomorrow in Shanghai, China, promising to showcase the next generation of attractions.
Held at the Shanghai New International Expo Centre, thousands are expected to pour through its doors between July 1-3.
This year’s show floor will cover more than 10,000sq.m and will be filled with products from more than 300 exhibitors
The expo’s education sessions begin today and feature keynote speeches from the operators of renowned Asian attractions including Hong Kong Disneyland, Ocean Park and Universal Studios Japan.
“We are curating the kind of content individuals can actually learn from and immediately apply to their businesses,” said Jack Chan, executive director and vice president of the IAAPA Asia Pacific region.
“The strategies learned, partnerships forged and innovations on display are represented around the world every day and contribute to the success of our industry.”
