UK children's ride manufacturer Jolly Roger got off to an exceptional start at DEAL this week, selling 14 rides within the first five minutes of the show.

For the company’s Marshall Ashdown, this was a pleasant surprise as in the 10 years the company has exhibited at DEAL, the majority of business has usually been done on the last day.


Although the US is still the biggest market for Jolly Roger, it would seem the interest in children’s rides is certainly growing in the Middle East and will continue to grow as the market continues to invest in family entertainment.