Global entertainment company Falcon’s Beyond has announced a partnership with Tanseisha, a Japanese designer and creator of commercial and cultural facilities.

Falcon's Beyond Tanseisha

The deal will see the two companies work together to develop new themed entertainment experiences, bringing popular Japanese anime and manga intellectual properties to life through location-based entertainment, games, movies and more.

It will see Falcon’s attractions and technologies used in Japan for the first time, such as its ON!X Theater ride system, Suspended Theater and CircuMotion Theater.

Cecil D Magpuri, CEO of Falcon’s Beyond Global, said: “We are extremely honoured to have Tanseisha at our side as a valued partner as we look to enter the Japanese market.

“Tanseisha has a wealth of strong connections and expertise combined with their deep knowledge of and access to Japanese IP. Together, we share a mutual love of bringing storytelling to life in new ways and a desire to boldly accelerate toward building the future of immersive themed entertainment.”

Wakamatsu Masato, executive officer and general manager of cross media innovation headquarters at Tanseisha, added: “By exploring a partnership with Falcon’s Beyond, with their creative ingenuity and proprietary technologies, we look to expand our potential to bring immersive entertainment experiences to new heights in Japan and around the world.

"Falcon’s has proven itself as a leader in themed entertainment attractions, and we look forward to introducing and sharing their expertise to our market.”