"Soul" is the theme for the fourth iteration of the Face 2 Face Entertainment Conference in the US state of Colorado.
The event, which takes place between February 20 and 22 at the Broadmoor Resort, Colorado Springs, will be hosted by founders Rick Iceberg, Ben Jones and George Smith.
All are industry veterans who feel that sharing information is vital to sustaining and improving business. “Every company has a soul,” said Jones. “Soul is the humanity of your organisation.”
Owners and operators can look forward to sharing best practice and face to face interaction at F2FEC. Jones, a specialist in entertainment centres at Live Oak Bank, added: “F2FEC is a collaborative gathering where it’s all about conversation, community, content and leadership.
Iceberg, president of CJ Barrymore’s FEC, explained: “F2FEC is designed to help galvanise and propel members of the community forward, encouraging all to look within, speak up and reach out.”
Every year, Family Entertainment Group president Smith reports on the latest games and top performers in a presentation and he said: “This conference is for decision makers.”
“Ben, Rick and George have created the amusement industry's TED Talks,” said Peter Gustafson, executive vice president of American Amusement Machine Association.
“I heard one incredible story of achievement after another. The attendees all possessed a tremendous spirit of possibility and entrepreneurship. That spirit is contagious and uplifting.”
The nearly-200 attendees over the three days will include facility owners, manufacturers, suppliers and distributors. Entertainment sectors include arcades, casinos, cinemas, street operators and arcade bars.
