A brisk four days is on the cards for cashless business management solution provider Embed during this year’s IAAPA Expo in Orlando, US.


Embed’s home for the show will be booth 1336, a double-storey design where visitors can get one-on-one demos and win prizes. It will offer an elevated view of the show and a daily happy hour gathering at the Cheers! bar from 1-5pm daily. 

The company will also host its first Night Race IAAPA after-party at Andretti’s Indoor Karting and Games, a long time Embed customer and partner. “Andretti Indoor Karting and  Games has been a partner with Embed since 2007, so it makes perfect sense that they selected our Orlando venue to host its first post-IAAPA party for its customers and partners,” said Eddie Hamann, managing member at Andretti.

Products and services on the booth will include the Mobile Wallet, which Embed describes as “the next-generation in cashless payments in the FEC Industry.” Having partnered with Google and Apple to gain compliance approval, the mobile wallet is the only non-banking, finance payment or loyalty business and brand card that sits in the mobile wallet.

Embed will also be showcasing its new collection of wearable media that has over 200 design variations, covering every consumer demographic, gender and amusement category, including waterparks.

The range combines fashion and textile design, with various materials and technology to reimagine wearables that are designed to drive return visits and customer loyalty.

OpenEdge, with whom Embed recently partnered to offer its customers safe, secure and reliable payment solutions, will also be giving demos on the booth.