Embed presented Family Entertainment Group with an “early adopter award” and celebrated the completion of their 14th project together at Great Wolf Lodge in Colorado, US.

Embed honours FEG

The award is given to long-time Embed customers in appreciation of their years of cooperation and support, as well as their help in evaluating and developing the features and functions of Embed’s products. FEG selected Embed’s SmartTouch Insert readers for the cashless operation of 93 of its games and attractions in the newest Great Wolf location.

FEG has owned and operated family oriented facilities in a number of countries and has provided services and solutions for a wide array of industry sectors including amusement parks, bowling centres, casinos, FECs, retail stores and waterparks.

Silvia Lintner, (pictured) director of revenue management services for FEG, said: “Embed's development team really listens to the operators' day to day experience with the system and works diligently to make improvements that benefit the employees, enhance the customers' experience in a game room and ultimately increases revenue. The company’s unattended kiosk interface is impressive, allowing us to sell not only game credits but attractions and packages as well effectively advertise featured deals.”

John Keys, strategic account manager for Embed, said: “FEG has been instrumental in providing real-world feedback on our latest version of software. The insights they have provided will benefit all Embed users in the future, and we’re lucky to have them as a partner.”