The Dubai Entertainment Amusement and Leisure exhibition, known to most in the industry as DEAL, opened this morning.

DEAL

The premier show for the MENA region is 15 per cent larger this year as it celebrates its 25th birthday and the three day-run at the World Trade Center is set to welcome exhibitors and visitors from over 40 countries.

New for 2019 is the US pavilion, a dedicated sector for US exhibitors on the back of a ten per cent surge in numbers taking space this year.

Those involved this year will be keen to leverage the huge opportunities in the burgeoning Saudi entertainment sector as well as the emerging markets in North Africa and South Asia.

“We look forward to welcoming the thousands of visitors that may not attend many other shows, due to our location,” said Sharif Rahman, CEO of organiser, International Expo Consults. “I’m sure this will be the biggest and best ever DEAL.”