Betson has confirmed it will open its 12th distribution office in central Florida, US, during the first quarter of 2011.

"The support we have received from the south-eastern operators has been overwhelming since we opened our office in Marietta, Georgia, last year and this move is further commitment to the operators of that region," said Bob Geschine, president of Betson. "We see this as a win-win scenario for Raw Thrills and the other manufacturers we represent."