Celebrating amusement and gaming’s manufacturing pedigree, InterGame discusses the latest issues facing the sector with some of the industry’s leading names.
BRINGING fresh, new ideas to today’s players is key to the longevity of the gaming and amusement industry.
Doing so during arguably one of the most unforgiving periods of economic uncertainty and unprecedented competition is no mean feat. That each year family entertainment centres, arcades and a host of other leisure and entertainment locations are able to boast such innovative attractions is testament to the hard work, dedication and creativity of the industry’s leading manufacturers.
With consumers able to draw upon perhaps the most diverse and wide-ranging sources of entertainment ever, today’s pay-to-play amusement designers and developers face a major battle to bring their ideas to fruition and provide operators with sure-fire, blockbuster hits. As in any field, there are significant obstacles to success but for those that overcome them, the rewards can be tremendous.
IG: What are the biggest challenges facing you as a manufacturer in today’s economic climate?
DIETMAR STRAUBINGER, TAB AUSTRIA: “The whole market has gotten increasingly complex and has reached a point where small companies or the single developer can no longer know everything needed to be proficient. Today, designing both hardware and software solutions requires understanding and skills in a wide variety of competencies. The challenge is to connect all the knowledge, skills and techniques to create new solutions and products for future development.”
CLIVE BARRETT, ENTNET ENTERTAINMENT NETWORK: “We have a 300+ customer base spanning a variety of sectors and therefore we feel we are never over exposed to any adverse customer trading patterns. In addition we pride ourselves on the fact that in the past 18 months each and every one of these customers has been visited by us at some point which is vitally important not only to ongoing product development but in ensuring a smooth working relationship both now and in the future.”
Read the full article in the October issue of InterGame.
