Penn Entertainment is to rebrand 10 more of its US retail sportsbooks to ESPN Bet Sportsbook in early 2025.
The new ESPN Bet locations across Pennsylvania, Colorado, Ohio, Iowa, Indiana, and West Virginia will serve customers under Penn’s Hollywood and Ameristar Casino brands.
In Ohio, Hollywood Gaming at Dayton Raceway and Hollywood Gaming at Mahoning Valley Race Course will be rebranded.
Hollywood Casino at Penn National Race Course, Hollywood Casino at The Meadows and Hollywood Casino York, all in Pennsylvania, are also set to be rebranded.
The Indiana properties being rebranded are Hollywood Casino and Hotel Lawrenceburg and Ameristar Casino East Chicago.
The remaining three properties to be updated are Ameristar Casino Hotel Council Bluffs in Iowa, Ameristar Casino Resort Spa Black Hawk in Colorado and Hollywood Casino at Charles Town Races in West Virginia.
Penn’s existing ESPN Bet retail locations span properties in Kansas, Louisiana, Maryland, Michigan and Ohio.