Scientific Games is to provide its world-leading instant game management programme to the Kansas Lottery.
The Scientific Games Enhanced Partnership programme advances the lottery's relationship with the company to drive sales performance and more profits to fund state programmes in Kansas. Scientific Games has provided the Kansas Lottery's systems technology since 2018.
The programme will provide the Kansas Lottery with portfolio management and game planning services, data analytics, advanced logistics, licensed brand services and retail sales and marketing support.
The programme is used by more than 20 lotteries, including five of the top six performing instant game lotteries worldwide. It drove 33 per cent better performance for US lotteries using the programme in fiscal year 2022-23.
In addition to the Scientific Games Enhanced Partnership, the company will also deploy its SCiQ retail ecosystem at select Kansas Lottery retailers.
The SCiQ system improves instant game inventory management and the retailer's experience selling lottery products while providing enhanced security and real-time, store-level sales analytics.
