Organisers have confirmed that next week's ICE Totally gaming event at London’s ExCeL will feature more exhibiting companies than ever before.
With more than 500 organisations from 57 countries occupying space on the show floor, this year’s show will be larger than 2013 when a total of 481 organisations took part.
"Visitors come to ICE to experience gaming from every perspective and that's exactly what will be on the show floor at ExCeL next week,” said Kate Chambers, portfolio director responsible for ICE. “ICE is not just the only gaming event to bring the online and the offline worlds of gaming together, it is also the only event which provides a global take on all of gaming's sectors encompassing, betting, bingo, casino, lottery, mobile, online, social and street. Physically ICE is the biggest business event in world gaming occupying 55,000sq.m, 12 per cent more than in 2013."
