Caesars Entertainment is now the sports betting partner of the Indianapolis Colts, the National Football League team in the US.
A multi-year agreement extends the existing partnerships with Harrah’s Hoosier Park Racing and Casino and Indiana Grand Racing and Casino and will see the new Caesars sportsbook receive additional marketing and sponsorship assets.
The Lucas Oil Stadium’s South Gate will now be the Caesars South Gate and the Caesars Sportsbook Lounge is the new name of the Blue Room at the stadium. Caesars Sportsbook will also sponsor the free-to-play Pick 6 predictor game on the Colts mobile app.
