Bally Technologies has installed new systems technologies at Marina del Sol Casino in Concepción, Chile.
Marina del Sol selected the latest release of Bally’s SDS/CMP 12 for Windows slot-accounting and player-tracking system, the CoolSign resort-wide media-management system and the bonusing system Bally Power Bonusing, a suite of predefined bonus events, sweepstakes and promotions.
“We were convinced that Bally Technologies would be truly concerned about our project and ready to work hard with the best technology solutions,” said Marina del Sol president Nicolas Imschenetzky Ebensperger. “Our decision was motivated by clear and strategic principles. We want to know our guests in the best way possible, get accurate, fast and timely information, increase interaction with guests and offer innovative promotions and more opportunities to win.
“Above all, we want to motivate guests to visit us during times when the occupancy rate is low. Bally's SDS platform is oriented to meet those goals.”
Bally’s system solutions are connected on 1,273 gaming machines and 50 tables.
“We are honored Marina del Sol chose our trailblazing systems solutions,” said Bally Technologies' senior vice president of products and operations Derik Mooberry. “Our systems and enhanced technology products will help Marina del Sol reduce costs, protect invested capital and deliver more powerful player experiences floor-wide across the casino.”
